Mobile Apps: The Challenge of Delivering Modern Member Benefits

More membership bodies are finding it necessary to offer mobile app solutions that deliver on member benefits similar to their main web presence. Content access, payments, learning, and member-to-member engagement are, more and more, being considered as necessary to deliver through mobile devices as in-person event apps have historically. But the unique challenges for delivering apps with these features cannot be understated. App store requirements and burdens for such features are extreme. Similarly, regulatory frameworks and accessibility requirements are ignored at the organisation’s peril.
Join with Mark Eichler, Principal Consultant, and Rebecca Doran, Head of Product Delivery, as they detail Cantarus’s experience delivering unique apps for membership bodies.
You'll learn:

• Learn what app features are becoming more appealing to membership bodies.
• Understand How Apple has completely revised the requirements for apps offering organic engagement, content creation, external links and prompted purchases over the recent past.
• Know more about what it takes to get an app from initial delivery through acceptance and compliance with App Store Review Guidelines.
• Learn what percentages Apple and Google Play App Stores require for in-app purchases and out of app purchase prompts.
• See how a productised platform ensures minimisation of risk and maximum feature delivery.