Optimising membership body digital project success via benefit realisation

Many digital projects fail to fully articulate the benefits and improvements they deliver. This can be overcome by developing a clear vision, monitoring and measuring outputs and outcomes, and proactively analysing benefit realisation. Join Silverbear, the Institution of Engineering and Technology, and the Expert Witness Institute for a MemberWise webcast about why this is critical to the success of digital projects.
Learning objectives:
- Digital projects are, and will remain, one of the most important ways that membership organisations can deliver step changes to their performance.
- Many digital projects have poorly defined vision and outcomes, meaning that it’s very difficult to objectively measure their performance.
- By failing to undertake benefit realisation activities during and after projects, many organisations find it difficult to articulate the improvements they have delivered and therefore it is difficult to be clear whether the project has been a success or a failure.