Understanding the "New Normal" of your Members

A personalised member experience is only as good as the data you hold. In a period of rapid change, you can draw on what you already know but will also need to identify what the significant new trends are.

Join our webinar to explore how you can use this time to understand more about member motivations and expectations now and in the medium term. What’s more, discover how you can actually put your insights to use to create content and experiences that resonate with your audience.